Hospitality
Meta Ads
Social Media Management
Local Visibility Campaign
Photo Production
Etete Coffee — Digital Marketing Case Study
12.6x
ROAS
2025-Ongoing
Client Since
Meet Etete Coffee
Shot fresh brand photography for Etete Coffee, then used it to power a local visibility campaign, ongoing social content, and Meta ads that turned neighborhood awareness into daily foot traffic.
The Strategy
Here's how we approached Etete Coffee's campaign.
01 — Meta Ads
Targeted the neighborhood audience most likely to walk in the door.
02 — Social Media Management
Kept a consistent presence and voice across channels between promotions.
03 — Local Visibility Campaign
Focused spend on hyper-local reach to convert awareness into actual foot traffic.
04 — Photo Production
Shot fresh brand photography that gave every campaign a consistent, appetizing look.
The Results
12.6x
ROAS
Sales
Leads
Reach
Cost
Time
“Awaj took marketing completely off my plate. We now see new faces coming in every week who tell us they found us on Instagram.”
Tesfa T. | Owner - G.Manager
Beyond the Numbers
Etete Coffee went from a hidden local spot to a name people recognize and recommend — the kind of loyal following that keeps growing on its own.
What We Delivered
Could We Do the Same for Your Business?
Every business has a different challenge. Let's talk about yours and see where digital marketing can create measurable growth.